King Faisal Specialist Hospital Foundation (Wareef Charity)
A Noble Ambition and an Inspiring Vision
Translating values into an identity with enduring presence...
King Faisal Specialist Hospital Foundation (Wareef Charity) supports healthcare by assisting beneficiaries throughout their treatment journeys, funding medical research, contributing to greater health awareness, and developing medical endowments in partnership with leading local and international institutions.
The foundation sought to build a brand that embodies its humanitarian mission and highlights its role in advancing healthcare and charitable initiatives—an identity worthy of the trust it has earned and capable of expressing its commitment to society in an ambitious institutional voice.
Scope of Work
- • Developing the name and visual identity to reflect the foundation’s mission and embody its ambition to support healthcare and sustainable charitable work.
- • Establishing a clear visual approach for applying the identity elements, making the brand distinctive and readily recognizable across a wide range of uses.
- • Developing identity applications across multiple media, translating the brand into practical expressions consistent with the foundation’s character and mission.
- • Producing identity guidelines for print and digital applications to safeguard its institutional presence and long-term consistency.
- This project reflects Hawyia’s commitment to creating solutions grounded in a profound sense of responsibility and a nuanced understanding of community values—values that must be upheld with the utmost care by organizations dedicated to social impact.
